PORTLAND, Ore. (KOIN) — How do you take a product, that was sold in an illicit market, and in a very short amount of time, create a system that makes it fair, consistent, trackable, and most importantly, safe?

This week, host Travis Box sits down with those tasked to regulate the recreational cannabis industry in the state, the Oregon Liquor and Cannabis Commision.

OLCC Director of Analytics and Research, TJ Sheehy and Mark Pettinger, Director of Communications and Education join the show to explain what it take to create a comprehensive “seed to sale” system and the regulation of cannabis is so very important to our safety and economy. 

Listen to the podcast here or join the growing KOIN Podcast Network audience on ApplePodcasts, GooglePlay, Spotify, iHeartRadio, Stitcher, or Podbean.

Meanwhile, the OLCC has revitalized its “In The Weeds” podcast for the first time since the pandemic hit. Check out their special episode “Making Up for Lost Time – a 2021 EOY Update.”